Ocho Rios
October 2012
Organized by the Jamaica Hotel and
Tourist Association (JHTA) with support from the Jamaica Tourist Board (JTB)
and Jamaica Promotions Corporation (JAMPRO), Jamaica Product Exchange, known as
JAPEX, was a smashing success at the Sunset Jamaica Grande Resort in Ocho Rios.
More than one hundred tour operators from both traditional and emerging markets including Brazil, Argentina and Chile attended along with two hundred travel agents from Canada and the United States and 116 buyers including one of the largest delegations of overseas buyers in years.
Sunset Jamaica Grande Resort ( credit: Sunset Resorts ) |
More than one hundred tour operators from both traditional and emerging markets including Brazil, Argentina and Chile attended along with two hundred travel agents from Canada and the United States and 116 buyers including one of the largest delegations of overseas buyers in years.
(credit: G. Myers) |
(credit: M. Reffes ) |
(Credit: M. Reffes ) |
“
It is of importance to the travel trade that Brand Jamaica remains strong,
“said Dr. Wykeham McNeill , minister tourism and entertainment, “ I can assure you it goes from strength to
strength with the most recent shot of adrenalin
delivered at the London Olympics, where some may have said Jamaica won
the Olympics.”
Dr. Wykeham McNeill, minister of tourism and entertainment ( credit: M. Reffes) |
Now in its 22nd year,
Jamaica’s signature marketing event is the ideal forum for tourism suppliers to meet, greet, network and negotiate with wholesalers and operators
from across the globe. “JAPEX
play a critical role in keeping Brand Jamaica in the forefront and in securing
the country’s top position in the travel market,” said John Lynch, director,
tourism, JTB, "in our competitive
landscape, the opportunity to focus the attention of the travel trade exclusively
on Jamaica is invaluable. “
More than one hundred million US dollars was
generated from last year’s show with organizers this year anticipating bigger
success. “JAPEX offers
the opportunity to reaffirm existing partnerships and establish new ones;” noted
Evelyn Smith, president, JHTA, “as our country celebrates fifty years of
Independence, this event takes on added significance and is not to be missed by
any entity involved in Jamaica's tourism.”
Looking forward, the winter landscape may be as sunny for business as it
is for tourism. “Jamaica's
tourism infrastructure continues to support and encourage investment and
promote development, “said Dr. Wykeham McNeill
, minister tourism, “with the summer season
now behind us and the winter tourist season fast approaching I am pleased to
report that the sector continues to grow despite the harsh economic conditions."
Boston Bay ( credit: JTB) |
View from the Hope Estate ( Credit: M. Reffes ) |
Island Buzz
Stopover
arrivals between January and August showed an increase of 2.4 per cent over the
same period last year while cruise arrivals for the same period showed an
increase of 33.9 per cent. “Clearly, there is a healthy demand for the
destination and I am pleased to say that Jamaica has in place adequate airlift
to enable us to achieve our performance targets, thereby placing the
destination in a very comfortable position to achieve further growth this year,
“added Dr. Wykeham McNeill, minister tourism.
Brand new at Chukka, couples are invited to say ‘I
Do ‘at any of their tour locales. “We are putting a big push on weddings, “
said Danny Melville, director marketing , “ we’ve launched a Horseback Ride at
Sunset with Champagne tour which is popular with couples, we’ve organized gown and tux weddings on
horseback and have had grooms propose while up in one of our zip line canopy
tours. “ www.chukkacaribbean.com/
Danny Melville, director of marketing, CHUKKA ( credit: M. Reffes ) |
CHUKKA Horseback Riding Tour ( credit: CHUKKA ) |
.
Up
Up & Away
An
additional 7,200 air-seats for the winter season include new nonstop daily service from New York JFK to Montego Bay
on Delta, starting December 15 and JetBlue will fly twice daily between Fort
Lauderdale and Kingston. Also, US Airways will add a fourth flight for the winter
season from Charlotte, providing daily service. Brand new and beginning in
December, service from Prague, Czech Republic to Montego Bay will continue through
April 2013.
Heads on Beds
A
total of 2,000 new rooms will be added to the island inventory including a
130-room
‘Courtyard by Marriott in Kingston, 70 new
rooms at Bahia Principe, 850 new rooms built by the Fiesta Group of hotels and
in Mahoe Bay in MoBay, RIU will add a
RIU Palace with 232 rooms bringing their total to five properties on the island
.
RIU Montego Bay (credit: M. Reffes ) |
A
division of Toronto-based Sunwing Travel Group, Blue Diamond Hotels purchased
the former Breezes Trelawny. Slated to reopen later this year as the Memories
White Sands Beach Resort & Spa, the 349-room property was formerly owned by
SuperClubs. Additions will include a brand new themed water park adjacent to
the hotel.
Another former
SuperClubs resort also changed hands with Aimbridge Hospitality, having done so
well with the adults-only Jewel Dunn's River Beach Resort in Ocho Rios, doubling
their presence with the re-branding of the all-inclusive Jewel Runaway Bay Beach
Resort, previously the Breezes Runaway Bay Beach Resort. The all-inclusive
266-room resort is tucked away on the north coast and offers balconies in
each room and Wi-Fi access. “We have a
negotiated rate with the taxi association for $10 round trip per person for
transportation between resorts,” said Michele Olivier, regional vice president
of sales and marketing, “this way our guests have the opportunity to experience
the different restaurants, beach, atmosphere and nightlife that make the
properties unique.
Jewel Dunn's River Butler Suite ( credit: Aimbridge ) |
For foodies with a yen for good sushi, Kenko is open at The
Holiday Inn SunSpree in Montego Bay. Upstairs in the resort’s main
building, the Japanese eatery offers an innovative menu of teppanyaki and sushi
along with tempting desserts like cheesecake infused with lemongrass and baked
green tea extract egg custard. www.caribbeanhi.com
Holiday Inn SunSpree ( credit: SunSpree resorts ) |
The Jamaica Inn in Ocho Rios is wooing couples with
the “Celebration of Love 2012” valid for travel through December 14. The
uber-romantic package includes accommodations in a chi-chi verandah suite,
chilled champagne upon arrival, breakfast for two, candlelight dinner on the
beach, Couples Sunset Massage at the KiYara Ocean Spa and two VIP passes to Club
Mobay at the airport. www.jamaicainn.com
KiYara Spa ( credit: Jamaica INN ) |
The only dolphin attraction in Jamaica and the
islands most visited marine attraction, Dolphin Cove at
Treasure Reef is an interactive meet, meet and swim with Bottle Nose dolphins,
sharks and sting rays. And for grown-ups in the mood for romance, Dolphin Cove
in Negril entices with weddings where the gentle mammals hold the rings in
their mouths while awestruck couples exchange vows. Tourists who book a Dolphin
Encounter or Swim program by December 15 will pay rates starting at USD$67. 00.
www.dolphincovejamaica.com.
Dolphin Cove ( credit: M . Reffes ) |
In Montego Bay, .Half Moon, A RockResort’s “Summer
Break” package encourages guests to extend their summer fun by booking a
four-night stay in a seven-rom villa .Guests receive a $150 .00 resort credit
per room as well as the fourth night free.
Valid through December 20 with rates starting at $269 per room, per night, www.halfmoon.rockresorts.com
Bottoms
Up
Sandals Resorts is toasting a
renewed partnership with Appleton Estate Jamaica Rum which will be poured
at all seventeen Sandals and Beaches throughout
the Caribbean. “Sandals and Appleton Rum
are two of the most well-known and successful brands ever to emerge from the
region, “said Adam Stewart, CEO , Sandals, “I’m delighted that we are able to
join forces to offer the best of the Caribbean at our resorts.”
The Appleton Estate Jamaica Rum is the island’s
leading premium rum and sold in sixty countries around the world. “It is
very fitting that in our 50th year of independence, two of Jamaica’s most
iconic brands are once again partnering to raise the bar and provide guests of
Sandals and Beaches with an exceptional drinking experience,” said Paul
Henriques, managing director, J. Wray & Nephew Limited, producers of
Appleton.
Sandals Royal Plantation ( credit: M. Reffes ) |
Make a Date
Presented by NIKE, Invitational
Pro-Am Annie’s Revenge golf tournament
will be played from November 14 to 18 at the Cinnamon Hill and White
Witch courses in Montego
Bay. “The tournament gets better every
year, “said John McLean, director sales, NIKE Golf, “the feedback we hear is
that more and more amateurs want to get involved which gives us an even better
opportunity to showcase our brand to a growing audience of active and engaged
golfers.” www.jamaicaproam.com
White Witch Golf Course ( credit: JTB) |
Reggae
Marathon in Negril will attract one thousand runners at the start line on
December 1st.
(credit: Karen Fuchs) |
Jamaica
Jazz & Blues Festival rocks the house from January 24 – 26.
Canadian superstar Celine Dion performed at JJ & Blues 2011 (credit: SONY) |
Even if you can’t tell the difference between your
kishkas and your chakras, the Caribbean Yoga conference promises to be a mellow
start to the New Year. The weekend-long event at the Hilton Rose Hall, from
January 31 to February 3, includes classes and workshops for grown-ups and kids
alike. www.caribbeanyogaconference.com
Hilton Rose Hall ( credit: Hilton Resorts ) |
It’s nirvana for mountain bikers at
Jamaica’s annual Fat Tyre Festival held every February. The week-long bicycle
bash invites cyclists to pedal around the island with stops in Ocho Rios, St.
Mary and the Blue Mountains high above Kingston. Professional guides are on
hand for advice and encouragement while the after-cycle parties are the talk of
the island. www.smorba.com
SNAPSHOTS from JAPEX 2012 (credit: M. Reffes )
A Click Away
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